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Northforge Ltd, Matthew Murray House, 97 Water Lane, Leeds, LS11 5QN

Finastra

3D & VFX
  • Client Cubo
  • Live action Feed Films
  • Music Massive Music

It’s inspiring when a client approaches us with their creative locked down and the agency Cubo did just that when they came to us with this Finastra campaign.

The financial software company required a suite of deliverables that would evolve from Cubo's mood film. The project is a blend of shot scenes with visual effects, and it was our job to take over where the live action ended; creating animations to perform as visual metaphors for specific areas of Finastra’s business.

Cubo called for bespoke ‘big bang’ bursts of light and energy to depict the impact of Finastra’s new software. These sequences would follow the more introspective and monochromatic world of the live action film, which set out to reflect the current fintech world. Starting from scratch we worked through various styles and options where every dynamic scene reflected the Fintech business. In only six weeks, we developed and experimented with various simulations giving the client lots of options, before settling on the final look.
The film played across a multitude of platforms including digital, website, posters and was also projected in Singapore’s financial district.

Two things working with the guys at Northforge stand out: quality and pride. Considering time and budget, they deliver far beyond what one would expect from a London partner. They are constantly proactive in rising to any challenge we set, no matter how mad! Jonathan Sant Creative Director Cubo

Behind the scenes

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Agency TK

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Alan

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Let's start crafting something exciting together.
hello@northforge.co.uk
Andrew Swepson Executive Producer
Matt Simpson Owner and Creative Director
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