Cubo called for bespoke ‘big bang’ bursts of light and energy to depict the impact of Finastra’s new software. These sequences would follow the more introspective and monochromatic world of the live action film, which set out to reflect the current fintech world. Starting from scratch we worked through various styles and options where every dynamic scene reflected the Fintech business. In only six weeks, we developed and experimented with various simulations giving the client lots of options, before settling on the final look.
The film played across a multitude of platforms including digital, website, posters and was also projected in Singapore’s financial district.
